Stop Worshiping Cheap Leads
22:36–22:57 · 21s
Alicia slams optimizing for CPL alone and reframes the north star as cost to acquire a customer, explaining why lead form ads often fail for high-ticket.
22:36–22:57 · 21s
Alicia slams optimizing for CPL alone and reframes the north star as cost to acquire a customer, explaining why lead form ads often fail for high-ticket.
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