Align around the best customer
20:41–20:57 · 16s
Alex sums up the thesis: lean into the most abundant, least price-sensitive DIY buyer who loves the product—and make them feel uniquely served.
20:41–20:57 · 16s
Alex sums up the thesis: lean into the most abundant, least price-sensitive DIY buyer who loves the product—and make them feel uniquely served.
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