Who Should Sit Out
8:51–10:35 · 104s
Annika lays out a blunt checklist for brands considering a Super Bowl buy: only do it if your company can handle the surge, invest beyond 30 seconds, and be ready to swing big—otherwise, skip it this year.
8:51–10:35 · 104s
Annika lays out a blunt checklist for brands considering a Super Bowl buy: only do it if your company can handle the surge, invest beyond 30 seconds, and be ready to swing big—otherwise, skip it this year.
We use cookies to understand how you use our platform and to improve your experience. Click "Accept All" to consent, or "Decline non-essential" to opt out of non-essential cookies. Read our Privacy Policy.