Google’s North Star Metric
40:02–41:23 · 82s
Asked how they measure AI’s impact, Reid says the key signal is whether people choose to come back to Search more often—not just session length or clicks.
40:02–41:23 · 82s
Asked how they measure AI’s impact, Reid says the key signal is whether people choose to come back to Search more often—not just session length or clicks.
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