Escaping the Drift with John GaffordFrom Bankruptcy & Trauma to $150M Brand - Suzy Batiz on Intuition

From idea to execution playbook

19:44–23:20 · 216s

Suzy lays out a crisp, step-by-step path from shower idea to market, including need-space research, talking to manufacturers, rejecting "fake it till you make it," and leveraging AI—only if your product is truly great.

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