Unraveling High Fashion
6/9/202659 min
What happens when luxury brands sell more than products, but the promise of ethics, craftsmanship, and sustainability? In this episode, our panel explores the growing tension between luxury fashion's premium pricing and the increasing scrutiny surrounding supply chain transparency, labor practices, and sustainability claims. Using LVMH and several of its iconic brands as a case study, the conversation examines whether today's luxury consumers are buying status, quality, or a set of values. Joining the discussion is Kirsten K. Harris (Nordstrom, Nike, Amazon), sustainability strategist and founder of eavolu®, who shares insights from more than two decades in the fashion industry. Together, we unpack the realities of ESG compliance, traceability, greenwashing concerns, counterfeit markets, resale opportunities, and the future of ethical luxury. The episode highlights why transparency, authenticity, and accountability are becoming essential business strategies for brands that want to maintain consumer trust in an increasingly skeptical marketplace. Connect with Kirsten K. Harris LinkedIn: https://www.linkedin.com/in/kirstenkharris/ eavolu®: https://eavolu.com Final Thought Luxury brands have long sold aspiration and exclusivity. The next generation of luxury may be defined not by what brands say, but by what they can prove. As consumers demand greater transparency, the future of fashion will belong to companies that can align premium products with authentic business practices. Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices
Clips
Transcript preview
First 90 secondsChino· Panelist0:00
So you're saying with Hilton Honors, I can use points for a free night's stay anywhere?
Speaker 20:04
Anywhere.
Chino· Panelist0:05
What about fancy places like The Canopy in Paris?
Speaker 20:08
Yeah. Hilton Honors, baby.
Chino· Panelist0:10
Or relaxing sanctuaries like the Conrad in Tulum?
Speaker 20:13
Hilton Honors, baby.
Chino· Panelist0:15
Ooh, what about the five-star Waldorf Astoria in the Maldives?
Speaker 20:18
Are you gonna do this for all 9,000 properties?
Chino· Panelist0:22
When you want points that can take you anywhere, anytime, it matters where you stay. Hilton. For the stay.
Speaker 30:28
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Speaker 40:53
Welcome to We Fixed It. You're welcome. The show where we take over companies, you come along for the ride, and we try to put them back better than we found them.
Aaron· Host1:05
When you hear the word luxury, you think of the good stuff. You pay more, and in return what you get is better, a step up, better materials, better craftsmanship, better everything. Whether you shell out $3,000 for a handbag or 700 bucks for sneakers, you're not just doing it to buy a product. You're paying a premium on purpose to associate yourself with the company behind that product,