The Skill That Made Steve Jobs Exceptional (and how to learn it)
3/27/202621 min
Get Sam's top 7 books for entrepreneurs (+ his reading strategy): https://clickhubspot.com/gdms Episode 809: Sam Parr ( https://x.com/theSamParr ) teaches the one skill you need to know to become irreplaceable in the age of AI. — Show Notes: (0:00) Taste is your moat (2:20) Case study: Apple (7:57) The rules (9:08) Learning taste — Check Out Sam's Stuff: • Hampton (joinhampton.com): My community for founders. Average member does $25m/year. Many of the guests are members. Get after it...apply: http://joinhampton.com/mfm — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC • I run all my newsletters on Beehiiv and you should too + we're giving away $10k to our favorite newsletter, check it out: beehiiv.com/mfm-challenge My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano /
Transcript preview
First 90 secondsSam Parr· Host0:00
All right guys, here's the deal. With the rise of AI, taste is gonna be one of the biggest moats that you could possibly have. Previously, it was about who can build stuff, who could either raise the most money to hire the most engineers to make something good. That's not really the hard part anymore. The hard part now is going to be appealing to people. Someone going to your website or talking to you or meeting you and thinking, "There's something special here. I'm drawn to this. I want to give them money. I want to follow them. I want to do something because they seem interesting." And at the end of this episode, you are gonna know the four-step process to develop good taste. And if you follow exactly what I say, I promise you, you are gonna feel, A, richer in the soul, but B, you're gonna be richer in the wallet because you will know how to make stuff that appeals to people's emotions and gets them to move and buy and follow and do what you say.
Speaker 1· Soundbite0:46
[singing] I feel like I could rule the world. I know I could be what I want to. Uh. I put my all in it like no days off. On the road less traveled- All right, everyone, this podcast is gonna be on how to develop good taste, and I'm telling you, this is probably the most important thing that you can learn about right now.
Sam Parr· Host1:02
There is actually a process to develop good taste. I'm gonna start by explaining some things that seem a little foo-foo and a little academic, but I promise I'm gonna make these incredibly tactical, so you can actually today, after listening to this, go and apply them immediately. Now, the question is not whether you have taste or not. The question is what is good taste? And good taste is defined by this guy named David Marks. I read his book called Status and Culture. It's pretty amazing. He says good taste, it requires two things. One is