The Mug Experiment Reveal
11:20–12:19 · 59s
Thaler walks Jon through his famous classroom mug market test, exposing the "endowment effect" and why only 20 % of mugs actually trade hands—upending classical economic theory.
11:20–12:19 · 59s
Thaler walks Jon through his famous classroom mug market test, exposing the "endowment effect" and why only 20 % of mugs actually trade hands—upending classical economic theory.
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