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The Highest Performance Strategy is Caring About People ft. Simon Sinek

6/18/20261 hr 21 min

In this episode of The Curiosity Shop, Brené Brown and Adam Grant sit down with their first-ever guest, Simon Sinek. Together, they explore the state of organizations globally, including the chaos hitting C-suites, the human cost of misaligned incentives, AI-driven layoffs, and leaders playing defense when they should be playing offense. They dig into what makes teams high-performing, why caring deeply about the people you lead isn't soft but essential, and what the military's culture of love and loyalty teaches us about business. The conversation also moves through nervous system regulation, shame and guilt in parenting and leadership, and what AI can or cannot replace about human connection. This episode is a reminder that the things we've been told to leave out of business, such as love, care, and human connection, may be the most important things we can bring to it.

The Old Order Is Dead. Do Not Resuscitate — Sven Beckert, November 4, 2025, The New York Times

A Friedman Doctrine — Milton Friedman, September 13, 1970, The New York Times Magazine

The Man Who Broke Capitalism: How Jack Welch Gutted the Heartland and Crushed the Soul of Corporate America—and How to Undo His Legacy — David Gelles, 2022, Simon & Schuster

‘Take a simple idea and take it seriously’: Charlie Munger in his own words — Financial Times

Jack Dorsey Blamed AI for 4,000 Layoffs. A Former Block Exec Says That’s Not the Real Story — Leila Sheridan, 2026, Inc.

Brené Brown on values, vulnerability, and playing to win — Adam Grant, December 22, 2025, Knowledge at Wharton (Interview)

Threat-Rigidity Effects in Organizational Behavior: A Multilevel Analysis — Barry M. Staw, 1981, Administrative Science Quarterly

Finding our strong ground, part 1 of 6 [w guest Adam Grant] — Brené Brown, September 17, 2025, In Dare to Lead. Vox Media Podcast Network

Start with Why: How Great Leaders Inspire Everyone to Take Action — Simon Sinek, 2009, Portfolio/Penguin

The mental game of tennis: A scoping review and the introduction of the Resilience Racket Model — Konstantinou, G et al., 2025, Sports

The Inner Game of Tennis — W. Timothy Gallwey, 1974, Random House

Suppose We Took Groups Seriously… — Harold J. Leavitt, 1975, in Man and Work in Society

Leaders Eat Last: Why Some Teams Pull Together and Others Don’t — Simon Sinek, 2014, Portfolio/Penguin

Dare to Lead: Brave Work. Tough Conversations. Whole Hearts — Brené Brown, 2018, Random House

The Fifth Discipline: The Art and Practice of the Learning Organization — Peter M. Senge, 1990, Doubleday/Currency

Developing Brave Leaders and Courageous Cultures — Brené Brown, Dare to Lead hub

The Infinite Game — Simon Sinek, 2019, Portfolio/Penguin

Brené Brown: Focus on guilt instead of shame — 60 Minutes, March 29, 2020, YouTube

Children’s Proneness to Shame and Guilt Predict Risky and Illegal Behaviors in Young Adulthood — Jeffrey Stuewig (lead), 2015, Child Psychiatry and Human Development

The Altruistic Personality: Rescuers of Jews in Nazi Europe — Samuel P. Oliner & Pearl M. Oliner, 1988, Free Press

The Toxic Handler: Organizational Hero—and Casualty — Frost & Robinson, 1999, Harvard Business Review

Jensen Huang Says an Incorrect Nine-Year-Old Prediction About AI Shows Why It Won’t Destroy Jobs — CNBC, 2025, CNBC

Relational Job Design and the Motivation to Make a Prosocial Difference — Adam M. Grant, 2007, Academy of Management Review

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Clips

Transcript preview

First 90 seconds
  1. Brené Brown· Host0:00

    Hi, Adam.

  2. Adam Grant· Host0:00

    Hey, Renee.

  3. Brené Brown· Host0:02

    I'm excited about this episode.

  4. Adam Grant· Host0:04

    Me too.

  5. Brené Brown· Host0:05

    Yeah. I- we, we, we have our first guest for you this episode. Adam will tell you all about our, our guest and our conversation. Before we get there, I want to let you know we are coming... This is the close to season one. Um, it has been, it has been a wild ride. We're so grateful to y'all, um, for being on the ride with us. We're going to be... We're taking a hiatus for five weeks. Um, during those five weeks, we're bringing you some best-of podcasts that we think you'll really enjoy, and then we'll be back on July 30th with new episodes, including some really fun guests. Um, we're gonna try something new and interview some folks and then talk about what we're learning from our guests. So excited, but really, really want to make sure I'm clear that I'm s- we're both so grateful, um, for y'all coming to the Curiosity Shop and hanging out with us and learning with us. It's been really fun.

  6. Adam Grant· Host1:01

    It has been. And, and speaking of fun, we're very excited to bring you a special conversation that we recorded at Brilliant Minds in Stockholm, it was last week, with our friend Simon Sinek. If you don't already know Simon, he's an ethnographer, TED Talker, author of books like Start With Why and The Infinite Game. He's also a podcaster and an optimist. We had a great conversation about the state of work in organizations, about how to build strong teams, how to get the most out of leaders, and we also got

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