Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)The Founder Who Built a $20M+ Business and Kept 90% Ownership | Entrepreneurship | How We Profit | E1Cheese Is Literally Addictive
48:10–48:39 · 29s
Kirsten explains that dairy’s casein protein creates addiction-like cravings, driving customers to extreme lengths for vegan alternatives.