Sweaty Billboards: Marketing The Movies

3/14/202628 min

With the Oscars around the corner, we take a look at creative movie marketing.

We’ll talk about miniature billboards that promoted Ant-Man.

A billboard that actually sweated to promote an action film.

And we’ll discuss a movie that was saved by a Beatle – then got banned, and was a box office success.

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Transcript preview

First 90 seconds

Terry O'Reilly· Host0:01
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Farnoosh Torabi0:11
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Terry O'Reilly· Host1:02
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