World Cup Willy Rebrands Empire
19:30–20:24 · 54s
Jonathan Wilson explains how the 1966 mascot transformed the imperial lion into a cheeky, welcoming pop icon—an emblem of swinging London selling souvenirs.
19:30–20:24 · 54s
Jonathan Wilson explains how the 1966 mascot transformed the imperial lion into a cheeky, welcoming pop icon—an emblem of swinging London selling souvenirs.
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