Sell Crunch, Not Flavor
24:13–25:34 · 81s
Andrew breaks down an industry report showing that marketers should highlight texture—chewy, crispy, crunchy—because Gen Z is increasingly drawn to mouthfeel over taste.


24:13–25:34 · 81s
Andrew breaks down an industry report showing that marketers should highlight texture—chewy, crispy, crunchy—because Gen Z is increasingly drawn to mouthfeel over taste.
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