SEPHORiA: How It Paid Off (And What Didn't)
3/31/202623 min
We’re recapping our SEPHORiA weekend in LA—from a VIP dinner the night before with our favorite founders and Sephora execs to getting first access at the press preview before doors opened to the public. Of course, we have thoughts: from the (very good) VIP swag bags to the not-so-happy chatter around general admission sample-size gifting.
We also break down exactly what we wore to the event, including Rare Beauty’s new True To Myself Natural Matte Longwear Foundation—a self-priming, self-setting formula we’ve been testing for months alongside the Glams through our partnership with Gloss Angeles Confidential. Plus, hear directly from Selena Gomez on why she wanted to create this formula (and why she even wore it to her wedding).
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Transcript preview
First 90 secondsSarah Tan· Host0:00
[upbeat music] G-L-A-M, Los Angeles.
Kirbie Johnson· Host0:04
Hi, Kirbie.
Sarah Tan· Host0:07
Hi, Sarah.
Kirbie Johnson· Host0:08
Welcome to Los Angeles.
Sarah Tan· Host0:10
Welcome to Los Angeles.
Kirbie Johnson· Host0:11
[upbeat music] Okay, let's address a major moment. [laughs] Sarah has cut her hair after years of me personally begging her.
Sarah Tan· Host0:24
Yes. You have been wanting me to cut my hair recently. The last time I got a bob, I got extensions. So I'm hoping that's not the case this time. I do like it.
Kirbie Johnson· Host0:32
I say bob, but it's a mid-length cut.
Sarah Tan· Host0:34
It's, it's a lob. It's like a between a bob and a lob.
Kirbie Johnson· Host0:37
Well, anything longer than this- [laughs] ... would be just long hair. [laughs] So I think this is a lob.
Sarah Tan· Host0:42
A lob. Okay. Okay.
Kirbie Johnson· Host0:43
She looks fab.
Sarah Tan· Host0:44
[laughs] Thanks, guys.
Kirbie Johnson· Host0:45
It's next era Sarah.
Sarah Tan· Host0:47
It's a learning curve.
Kirbie Johnson· Host0:47
Yes.
Sarah Tan· Host0:48
It's a learning curve, but- I love it.
Kirbie Johnson· Host0:49
It looks fabulous, darling ...
Sarah Tan· Host0:51
I'm, I'm leaning into it. Thank you very much. Thank you to Catherine and Kelly, Kelly Zhang. You're the best.
Kirbie Johnson· Host0:57
So we went to Sephoria. Major. I hadn't been in a very long time. Neither had Sarah.
Sarah Tan· Host1:02
Same. There was a lot of fun that was had. People were just... I mean, w- we was at Mother Wolf, which if you haven't been in LA, delicious, beautiful setting. They rented out the entire restaurant, which I had never heard of.
Kirbie Johnson· Host1:16
It was crazy, but it was so many founders in one room, Mary Phillips, Mario, Jenna Atkin, Sophie Pavitt- Sophie Pavitt ... Shani Darden, Jackie Aina ...
Sarah Tan· Host1:27
Malaika.
Kirbie Johnson· Host1:27
Yep.
Sarah Tan· Host1:27
Yep. It was a great room.
Kirbie Johnson· Host1:29
Huge room