Natalie Ellis: Is Your Business Trapping You? How to Build One That Runs Without You | Entrepreneurship | E404
6/22/20261 hr 11 min
Entrepreneurship gave Natalie Ellis the success she had always wanted, but behind the scenes, BossBabe started to feel like a business she could not step away from. When motherhood, burnout, and a difficult co-founder split forced her to slow down, she realized the freedom she built the company for was no longer reflected in how the business ran. So she rebuilt BossBabe into a business designed for freedom; one that could scale without needing her at the center of it all. In this episode, Natalie reveals the systems that allowed her team to generate $2.2 million during her maternity leave and shares how entrepreneurs can build a freedom-based business that supports their life, not traps them inside it.
In this episode, Hala and Natalie will discuss:
(00:00) Introduction
(01:27) When Success Becomes a Business Trap
(05:44) The Cost of People-Pleasing
(10:05) Navigating the Business Partner "Divorce"
(14:40) Building a Scalable Freedom-Based Business
(19:31) Natalie’s Strategy as a Creator Entrepreneur
(30:55) Scaling Revenue With One Core Offer
(35:58) BossBabe Before and After Motherhood
(43:13) Building a Lifestyle Business for Freedom
(49:09) Natalie’s Entrepreneurship Journey
(59:40) Leveraging AI for Business Growth
Natalie Ellis is the founder and CEO of BossBabe, a business education platform and community for women entrepreneurs. She is also the co-founder of the wellness brand glōci, host of the BossBabe Podcast, and an angel investor in female-owned brands. Her new book, The Freedom-Based Business Method, teaches entrepreneurs how to build a business that creates both financial success and lifestyle freedom.
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Resources Mentioned:
Natalie’s Book, The Freedom-Based Business Method: bit.ly/NE-TFBBM
Natalie’s Website: natalie-ellis.com
Natalie’s Instagram: instagram.com/iamnatalie
Natalie’s Podcast, The Bossbabe Podcast: bit.ly/TBBP-apple
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Transcripts - youngandprofiting.com/episodes-new
Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking
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Clips
Transcript preview
First 90 secondsHala Taha· Host0:00
[air whooshes] Hey, young Profiteros. When I think back to the early days of YAP Media, I was way too scrappy. I'm talking about working out of coffee shops, bouncing between public Wi-Fi networks, and hotspotting from my phone just to get through on a client call without the connection dropping. But looking back, it was actually adding a lot of unnecessary stress because you realize pretty quickly your business is only as strong as your connection. It's how you run meetings, serve clients, and keep everything moving, and that's exactly why I wish I had AT&T Business back then. They're built for small business owners who need their internet to work without second-guessing it. And once you've had that kind of reliability, you get real peace of mind. You can show up fully, close deals, serve your clients, and focus on growing your business without any of the stress. You need a provider that is as serious about your success as you are, like AT&T Business. Built to work. Get AT&T Business at business.att.com. That's business.att.com.
Speaker 20:59
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