Lenny Ramsden: Fake Urban Kits, £490k Cullinans & Why Land Rover Wants to Shut Us Down
6/24/20261 hr 40 min
Leading supercar creator Paul Wallace joins us this time to expose the hidden politics, manufactured realities, and dark truths behind car YouTube. From international media launches and manufacturer blacklists to the evolution of hypercar culture from 2006 to today, this episode pulls back the curtain on what it really takes to survive in the industry.
Plus, they break down the real-world chaos that led to the infamous Knightsbridge shutdown, what actually happens when a Lamborghini gear light flashes, and why some creators are choosing to trade the algorithm for raw authenticity.
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➤ Tom Hartley Cars - http://www.tomhartleycars.com/
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BEST MOMENTS
"What are the dirtier, darker truths of the car YouTube world? The fact that it’s the best fifteen minutes of your day. And I’ve now started to see creeping into Instagram that people are sharing their losses of the week."
"Who convoys to Harrods with eleven fucking LaFerraris?!"
"I had a very bad experience driving the Tesla. Obviously. I made a video about it... and they were really upset that I put the video out. And I was like, 'Well actually, from a PR spin, wouldn't you rather get me in another car and try and win me over?"
Sponsors:
➤ Money.School - To Make, Manage & Multiply More Money, join us at https://money.school/goldcars
➤ Tom Hartley Cars - http://www.tomhartleycars.com/
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Clips
Transcript preview
First 90 secondsLenny Ramsden· Guest0:00
The customer is always right until they're wrong. [upbeat music] We cornered the Defender market. We were the first to modify the L663 Defender.
Carl Hartley· Host0:08
Land Rover would stop you if they could.
Lenny Ramsden· Guest0:09
Oh, 100%. He said he wanted to put all aftermarket tuners out of business.
Carl Hartley· Host0:13
There is a massive market for these knockoff kits.
Lenny Ramsden· Guest0:17
Look at the Brabus Rocket, you know, I think they only made 10 of those. There was two in Bradford.
Carl Hartley· Host0:20
Stevie Wonder could have seen it was a fake kit.
Lenny Ramsden· Guest0:22
McLarens, when they started catching fire, you had five or six, which is five or six too many.
Carl Hartley· Host0:26
Things go wrong sometimes. Sometimes your internet cuts out at your house. You're not on the phone to Elon Musk calling him a [beep] are you? [laughs] Audi told us [beep]. It's fraud and deception. You get arrested for that.
Lenny Ramsden· Guest0:35
Yeah, I mean, that's pretty bad, actually.
Carl Hartley· Host0:36
It, it's- That's, yeah ... it's borderline theft.
Lenny Ramsden· Guest0:38
Yeah.
Carl Hartley· Host0:38
Could Urban make the Ferrari Luce look good?
Lenny Ramsden· Guest0:41
We can make anything look good.
Carl Hartley· Host0:42
Ah, but, yeah.
Lenny Ramsden· Guest0:43
I just don't know what they're thinking.
Carl Hartley· Host0:44
Which one car screams that someone's trying too hard?
Lenny Ramsden· Guest0:48
Cor, that's a [beep] great question.
Carl Hartley· Host0:50
[dramatic music] Lenny, do you call what you do upgrades, modifications? What would you call it?
Lenny Ramsden· Guest1:01
Both. I mean, we are upgrading the car. Depending on what some people think, I mean, we think that we're upgrading it. Um, they are modifications. It's the new, new generation of modifications. I mean, I grew up in the era, late '90s, early 2000s, where it was Novados body kits and Bailey dump valves and RS Turbos, and ... Cole never lived through this because I think I remember him saying his first car at 15 was a BMW M3. [laughs] So he had, he had it nice, you know. [laughs] But we, we had ... You know, we, we- Completely stock car Yeah ...