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IT'S A LITTLE: Do Influencers Owe You Exposure?

4/23/202650 min

Is it entitled to expect payment for someone sharing your content? Do influencers owe small businesses exposure?

Welcome to It's A Little. This is a place for Abbie to share quick thoughts on timely stuff that we might not have time to talk about in the solo eps - think the Chappell Roan hotel drama, or the latest TikTok beef. For our first instalment; Abbie came across a video from a makeup artist who was told she would need to pay to use content from an influencer she offered to do makeup for. Abbie and Amy share their thoughts on the video, and the wider world of the influencer economy.

LINKS

CREDITS 

Host: Abbie Chatfield @abbiechatfield

Executive Producer and Editor: Amy Kimball @amy.kimball

It's A Lot Social Media Manager: Julia Toomey


Hosted on Acast. See acast.com/privacy for more information.

Clips

Transcript preview

First 90 seconds
  1. Speaker 00:00

    Fill her home with beauty this Mother's Day. Make gifting easy with 20% off Pura smart home fragrance diffusers for a limited time. The perfect gift for mom, grandma, your favorite aunt, and every mother figure in your life. Create a space she'll love coming home to every day. Plus, take 20% off curated sets. Shop now at pura.com.

  2. Ronnie0:23

    Hey, guys, it's Ronnie and Ben from Watch What Croppings. Vanderpump Villa's back, and this season it heads to the English countryside at Rosecraft Park, a new playground for luxury, indulgence, and plenty of chaos, all under the watchful eye of Lisa Vanderpump, mm.

  3. Ben0:41

    New and returning staff, along with fan favorites, Dorsey Schroeder, are living and working together once again serving high-end guests while navigating friendships, rivalries, and temptation behind the scenes.

  4. Ronnie0:51

    And this season comes with a twist. The villa becomes a full-blown reality crossover event with guest appearances from The Bachelor, Love Island, The Secret Lives of Mormon Wives, and more, turning every stay into its own unforgettable spectacle.

  5. Ben1:04

    So pour yourself something decadent because the drama and the tea will be served.

  6. Ronnie1:10

    The new season of Vanderpump Villa is now streaming on Hulu, and it has never been better.

  7. Abbie Chatfield· Host1:17

    It's A Lot is recorded on Gadigal land. We pay our respects to the traditional custodians of this land and to elders past and present. We also would love to extend our respect to all Aboriginal and Torres Strait Islander

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