Inside VeeFriends: Building a New IP in the Modern Collectibles Market with Zachary Owings
5/5/202654 min
In this episode of Collector Nation, Ryan Alford sits down with Zachary Owings from VeeFriends to explore how one of the most talked-about brands in the hobby is being built from the ground up. The conversation dives into the Topps partnership, product strategy, and how VeeFriends is navigating the balance between collectors, investors, and flippers. Zach also shares insight into the future of the hobby, including why fictional IP may play a bigger role than sports cards and how new collectors are entering the market. This episode is a deep dive into where collectibles are headed—and what it takes to build something that lasts. 🔑 Topics Covered VeeFriends brand strategy and growth Topps partnership and distribution Collector vs investor mindset The rise of fictional IP in collectibles Market dynamics and demand 🤝 Connect Ryan Alford 👉 https://www.ryanalford.com 👉 https://www.instagram.com/ryanalford 👉 https://www.linkedin.com/in/ryanalford Zachary Owings 👉 https://www.instagram.com/zacharyowings 👉 https://www.linkedin.com/in/zacharyowings VeeFriends 👉 https://veefriends.com
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Transcript preview
First 90 secondsSpeaker 00:00
When you manage procurement for multiple facilities, every order matters. But when it's for a hospital system, they matter even more. Grainger gets it, and knows there's no time for managing multiple suppliers and no room for shipping delays. That's why Grainger offers millions of products and fast, dependable delivery so you can keep your facility stocked, safe, and running smoothly. Call 1-800-GRAINGER, click grainger.com, or just stop by. Grainger, for the ones who get it done. When you manage procurement for multiple facilities, every order matters. But when it's for a hospital system, they matter even more. Grainger gets it, and knows there's no time for managing multiple suppliers and no room for shipping delays. That's why Grainger offers millions of products and fast, dependable delivery so you can keep your facility stocked, safe, and running smoothly. Call 1-800-GRAINGER, click grainger.com, or just stop by. Grainger, for the ones who get it done.
Zachary Owings· Guest0:58
Gary's Trojan horse is VeeFriends.
Ryan Alford· Host1:02
Define for me at its core what VeeFriends is.
Zachary Owings· Guest1:07
VeeFriends was always Gary's way of how can he break through walls that his content as a human can't break through? In a world of no new IPs are truly being built, Gary and VeeFriends are trying to do that.
Speaker 31:20
Welcome to the Collector Nation Podcast, here on the Collector Nation Network. Whether you're chasing grails or calling bluffs,