Budget Truth Serum
32:22–33:12 · 50s
Annette bluntly explains that clients’ 'ideal' budgets are often unrealistic and frames the real choice: accept harder tradeoffs or dig deeper to align spending with the outcome you claim to want.
32:22–33:12 · 50s
Annette bluntly explains that clients’ 'ideal' budgets are often unrealistic and frames the real choice: accept harder tradeoffs or dig deeper to align spending with the outcome you claim to want.
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