How to Win in the Age of Interest Media: Live Shopping and AI
4/24/202644 min
In this episode of the GaryVee Audio Experience, I talk about the massive shift we’re seeing in technology and consumer behavior. I encourage you to spend 30 to 50 hours of homework on agentic AI and "OpenClaw" to understand how to build a team of AI agents for your business. I also discuss the $1 trillion live shopping market and how being a TikTok affiliate can be a more profitable path than traditional content creation.
You’ll learn about:
- The Future of Live Social Shopping and TikTok Affiliates
- Building Your World with Agentic AI
- Why You Need to Post 8-19 Times a Day
- The Difference Between "Pointing Thumbs" and "Pointing Fingers"
- How to Live in Reality and Tune Out External Noise
Clips
Transcript preview
First 90 secondsGary Vaynerchuk· Host0:00
This AI thing is not fucking around, and I promise you it's not going away, 'cause you wish it would. [laughs] And so you have one choice, which has always been the choice of the human. You either get on or you get off. If you think I'm pumped about it, you do not know me well. I'm always adaptable, and I'm always gonna be who I am, because I have no choice. Like, I'm in a place where everything that I've built for the last 30 years is potentially vulnerable if I don't ride this tidal wave, and instead put my head in the sand and let this tidal wave kill me. And so, like, if you signed up for entrepreneurship, you can't cry about this, 'cause this is the game. And so... This is the Gary Vee Audio Experience.
Speaker 1· Guest0:43
[echoing] [click] Let's start off talking about, uh, you've been on a rant lately about, uh, on, on social media about, um, all the, uh, like, whatnot, selling live, uh, on, like, so the newest thing that... Wave. Uh, is it, is that, am I saying that the right way? It's a wave that's coming out? Or is it here to stay?
Gary Vaynerchuk· Host1:03
I mean, you know, like anything in business, I'm sure all of you are, are navigating this, I don't really know the life cycle of what the end consumer is going to do. What I try to spend time on is understanding what the end consumer is doing, and is there any other data points that support the longevity of that, right? And so with live social shopping,