How to make money in podcasting? Matt Johnson answers the biggest question of them all.
6/10/202625 min
Commercial Radio Australia released national revenue numbers recently showing a slight decline in metro radio revenue, but a 9% increase in digital audio. The winds are blowing in one direction, towards a digital future, and the question on every creators lips is “how do I make money from my podcast?”.
Matt Johnson from the brilliant Two Doting Dads podcast takes us inside the creator economy and shows us where the money is.
Hosted on Acast. See acast.com/privacy for more information.
Clips
Transcript preview
First 90 secondsSpeaker 10:02
ACAST powers the world's best podcasts. Here's a show that we recommend.
Ryan McMahon· Soundbite0:08
Hi, I'm Ryan McMahon, chief creative producer at Indian and Cowboy. It's June. That means it's Indigenous People's History Month. So we're throwing a festival, the Festival at Stories in Hamilton, Ontario, June 11th to 13th. We've got true crime. We've got comedy. We've got monologues. We've got a panel show that will bust your laugh bone off. Is laugh bone a thing? June 11th to 13th, Hamilton, Ontario, Indian and Cowboy Studios. Get your tickets now. Indianandcowboycreative.com ACAST helps creators launch, grow, and monetize their podcasts everywhere.
Speaker 10:48
ACAST.com Gain Changes Radio with Irene Hume and Craig Bruce.
Craig Bruce· Host0:58
NOAA, the company, supports broadcasters at every stage with the trust, stability and innovation that define RCS. Matt Johnson, returning champ, joining us to talk about how to actually make money in new media. Matty, hello.
Irene Hulme· Host1:13
Guys, welcome back. You're here to make us rich, Matt. No pressure.
Craig Bruce· Host1:17
Yeah, no, there's a lot of pressure. There is a lot of pressure. And we're going to get into some really specific questions in a sec. But first up, I had to listen to your podcast, Two Doting Dads, today. It is bloody excellent, mate. Thank you.
Matt Johnson· Guest1:29
Are