How Ted Turner changed the media landscape
5/6/202627 min
Ted Turner, founder of CNN died today. We hear from Brian Selter, CNN media correspondent and Lisa Napoli who was an intern in its early days to look back on his life and legacy.
It’s also been another turbulent day with oil prices fluctuating dramatically as President Donald Trump believes they’re nearing a deal with Iran.
Aluminium hit a four-year high due to the Middle East conflict too. How will this affect the price of cars and canned goods?
And with six weeks to go before the Fifa World Cup, hotel booking across the USA are seeing lower hotel bookings than expected.
Clips
Transcript preview
First 90 secondsSpeaker 00:00
This BBC podcast is supported by ads outside the UK. [upbeat jingle] Today's episode is sponsored by SmartTravel, a podcast from NerdWallet. Do you have a friend who treats airfare like a puzzle and somehow always ends up with a first-class upgrade? SmartTravel is like that friend, minus the group texts. NerdWallet's travel journalists break down the pros and cons of travel decisions, like when lounge access is worth paying for and which hotel loyalty programs actually pay off. Make your travel dollars work harder. Follow SmartTravel on your favorite podcast app. Ever invest in something that seemed incredible at first but didn't live up to the hype? Like those $5 roses at a gas station, or a secondhand piece of technology that breaks in the first 10 minutes. Marketers know that feeling. We optimize for the numbers that look great, impressions, reach, and reacts, but when they don't show revenue, well, that's a not-so-great conversation with the CFO. LinkedIn has a word for that: bullspend. Now you can invest in what looks good to your CFO. LinkedIn Ads generates the highest ROAS of all major ad networks. You'll reach the right buyers because you can target by company, industry, job title, and more. So cut the bullspend. Advertise on LinkedIn, the network that works for you. Spend $250 on your first campaign on LinkedIn Ads and get a 250 credit