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How Food Delivery Killed Competition (And Took Your Budget With It) | Diving In

6/24/202615 min

Getting food delivered should be simple — but somehow it's gotten outrageously expensive. In this video, Justin Wolfers break down why food delivery apps like DoorDash, Uber Eats, and Grubhub make it nearly impossible to compare prices, and why that's no accident. Justin Wolfers spent half an hour pricing the same dinner order across four platforms, and the results will make you rethink every takeout order you've ever placed. This is what happens when bad design is there by design.

This isn't just a story about annoying apps — it's about how markets can fail even when competition exists. When comparing prices is too painful, firms stop competing on price, and you end up paying more than you should. The FTC is starting to take notice, and there are real fixes on the table. But until then, that $28 burrito isn't going anywhere.

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Transcript preview

First 90 seconds
  1. Speaker 10:00

    This is an iHeart podcast, [bright jingle] Guaranteed Human.

  2. Bethany Frankel0:03

    This is Bethany Frankel from Just Be with Bethany Frankel. Most dog food is marketing, not nutrition. That is why Biggie and Smalls eat Just Food for Dogs, real 100% human grade food with ingredients I actually recognize. And yes, I do see the difference. Better digestion, healthier skin, more energy, dogs that feel better. My babies. If you've been on the fence about switching, stop overthinking it. What's more important than your furry babies and their health? Go to justfoodfordogs.com right now and get 50% off your first box. No code needed. Just try it.

  3. Ryan Reynolds0:40

    Ryan Reynolds here for Mint Mobile with a message for everyone paying Big Wireless way too much. Please, for the love of everything good in this world, stop. With Mint, you can get premium wireless for just $15 a month. Of course, if you enjoy overpaying, no judgments, but that's weird. Okay, one judgment. Anyway, give it a try at mintmobile.com/switch.

  4. Speaker 41:01

    Upfront payment of $45 for three-month plan equivalent to $15 per month required. Intro rate first three months only, then full price plan options available. Taxes and fees extra. See full terms at mintmobile.com.

  5. Justin Wolfers· Host1:10

    The fact that I can open up my phone, just push a couple of buttons, and 30 minutes later have restaurant quality food show up on my doorstep, it's pretty incredible. Seriously, the magic of our times. But it's also gotten painfully expensive. That $28 burrito

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