Are Sellouts Manufactured?
4:42–4:55 · 13s
Anna and Ella speculate that Chanel may be intentionally limiting quantities to drive sellouts and higher resale—calling it a smart marketing play.
4:42–4:55 · 13s
Anna and Ella speculate that Chanel may be intentionally limiting quantities to drive sellouts and higher resale—calling it a smart marketing play.
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