Finding Peak w/ Ryan HanleyEx-Google Chief Evangelist: Why 90% of Companies Are Optimizing AI for the Wrong ThingThe KPI That Doubled Donations
8:26–10:17 · 111s
Using St. Jude’s as a case study, Nicolas shows how switching from ROAS to net cash raised drove a 46% fundraising jump, illustrating how a single KPI shift unlocks growth.