From Facebook to community
5:03–5:53 · 50s
Peretti diagnoses the shift from viral distribution on Facebook to a fragmented social web and explains BuzzFeed’s pivot to direct traffic and active on-site communities.
5:03–5:53 · 50s
Peretti diagnoses the shift from viral distribution on Facebook to a fragmented social web and explains BuzzFeed’s pivot to direct traffic and active on-site communities.
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