75. How to calculate what your worth in the job market | Leanne Appleton
4/20/202629 min
How do you know if you’re being offered what you’re worth?
In this episode of all about business, Leanne Appleton, recruitment expert at Reed, speaks with James about how professionals can increase their earning potential and achieve a higher salary.
Leanne shares practical insights into what really drives salary growth, from understanding your market value to building in-demand skills and positioning yourself effectively in the job market. She explains why working harder isn’t always enough, and how being more strategic about your career decisions can significantly impact your long-term earnings.
The conversation explores how to approach salary negotiations with confidence, including when to ask for a pay rise, how to benchmark your worth, and why timing plays a critical role. Leanne also highlights the importance of demonstrating impact through measurable results, rather than relying on tenure or job titles alone.
Timestamps
02:10 Know Your Worth
04:15 Recruiter Advantage
05:41 Benchmark Beyond Salary
08:36 Reading Job Ad Salaries
11:14 Negotiation Prep
14:20 Avoid Over Underselling
17:37 Benefits That Matter
19:36 Perks Employers Can Add
21:52 Probation Pay Reviews
24:39 Counteroffers Warning
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Clips
Transcript preview
First 90 secondsJames Reed· Host0:00
Welcome to All About Business with me, James Read, the podcast that covers everything about business, management, and leadership. Every episode, I sit down with different guests who've bootstrapped companies, masterminded investment models, or built a business empire. They're leaders in their field, and they're here to give you top insights and actionable advice so that you can apply their ideas to your own career or business venture. [upbeat music] Welcome to All About Business Shorts, where we share practical advice you will actually use. In this episode, we're tackling a question almost everyone worries about, how to achieve a good salary when starting a new job. I'm joined by Leanne Appleton, one of our top Read consultants, who advises candidates on salary expectations and negotiations every single day. We'll talk about knowing your worth, understanding what's fair, and why the best offer isn't always the highest number. If you want to avoid underselling yourself or overpricing yourself out of opportunities, this episode is for you. [upbeat music] Well, today on All About Business, I'm really delighted to introduce our Spring Shorts season. This is a new take on All About Business, where I've invited recruitment specialists to come and talk to me about things that are really important to people in their work and careers. And I couldn't be more happy than to see Leanne Appleton